mintt.
Case Study: Real Estate

From Visibility
To Value.

Premium Real Estate Developers

A top-tier real estate developer specializing in luxury residential properties, commercial spaces, and sustainable urban living environments.

Read The Strategy
+82.8% Increase in organic growth traffic
+250% Increase in social media traffic
+75.1% Increase in average sales closures

We created a comprehensive digital roadmap that focuses on accelerating conversion velocity, enhancing brand perception, and increasing lead conversions through a multichannel digital marketing approach.

The Goals

Clear & Outcome-Oriented

Premium Real Estate Developers were clear with their goals. They wanted to:

01

Redesign the website to be modern, mobile-first, and industry-appropriate.

02

Increase organic visibility and keyword rankings for industrial storage and warehouse-related searches.

03

Build a stronger social-media and ad strategy to generate qualified leads.

04

Launch targeted email marketing to nurture and convert industrial prospects.

The Roadblocks

Challenges Faced

Before collaborating with Mintt, Craftsman faced multiple roadblocks:

  • Weak navigation on existing website
  • Poor design and limited responsiveness on mobile devices
  • Minimal enquires despite strong online performance
  • No engagements or conversions with campaigns
  • No reflection of Craftsman’s industrial expertise or product range
Execution

Our Strategy

Pillar 01

Website Redesign & Optimization

Mintt redesigned the website with a mobile-first, user-friendly and conversion-focused design for Craftsman's website.

Pillar 02

SEO & Content Strategy

With the foundation in place, we implemented an SEO-driven strategy to enhance discoverability and rank high-intent keywords.

Our approach included targeted keyword research for industrial storage, racking solutions and warehouse optimisation. We also worked on meta tags, structured data, and interlinking.

Pillar 03

Performance Marketing Campaigns

To enhance organic growth, Mintt created targeted performance campaigns across Google Ads and LinkedIn.

These campaigns were targeted towards key industrial decision-makers and warehouse managers actively seeking storage solutions.

Pillar 04

Email Campaigns & Retention

Mintt implemented an email automation strategy to engage with potential clients and existing partners.

This included monthly newsletters highlighting product innovations and industry trends, keeping the audience informed and connected.

The Output

What Did We Implement?

A website redesigned for better digital experience for industrial buyers.

LinkedIn and search ads, retargeting high-intent visitors and continuous tracking.

Created region-focused content and monitored organic performance.

Automated follow-ups, personalised outreach, boosted brand recall and nurtured relationships.